Challenging economic times don’t have to mean doom and gloom when it comes to some of life’s simple pleasures.The simple joy of giving will never diminish.
However, customers want more bang for their buck and businesses have to innovate to retain and attract business.Even the floristry business has to innovate to survive.Gift hampers and arrangements now incorporate special gifts or treats that can be practical, useful or simply desirable, but which will endure after the flowers have died.
Many florists are adding value to their creations by coming up with new and exciting ideas for arrangements and hampers.There’s no doubting the sheer delight in receiving beautiful flowers.  But when they come with an added gift, the joy is even sweeter.
Some of the new trends in gift hampers come from Perth florist, Ennis Flowers, who have searched the globe to bring clients the freshest ideas on the market. 
Baby gifts have become increasingly popular to celebrate that special new arrival.A great idea is the ‘nappy cake’ in which several layers of baby clothing, nappies and wraps are arranged like tiers of a cake, and then wrapped up in clear cellophane and ribbon for a spectacular gift.Whether for a new baby boy or girl, these cakes can be made up in different colours and make a practical and lasting gift. 
Another of the Perth florist’s innovative ideas is the ‘teddy bouquet’ which is made from a whole bunch of small teddy bears, all wrapped together and tied up with feathers and coloured paper to look like a gorgeous bouquet of flowers.’Baby cupcakes’ made from baby clothes such as rompers and socks, arranged in silicon cupcake moulds in pastel colours, are extremely popular. 
For other events such as birthdays and anniversaries, gift hampers such as ’bubbles and blooms’ which comprises a bottle of sparkling wine and champagne with gorgeous flowers ensures the celebrations are spirited. 
And it’s not just the ladies who are on the receiving end of flower deliveries !More and more men are being sent flowers and hampers, says Ennis Flowers of Perth.And we can see this trend in some of the gift hampers on offer which have a more masculine orientation.Ideas for these include gourmet foodstuffs, flowers in vibrant colours such as red and blue, and gifts such as corkscrews and wine holders.
Both men and women will always enjoy getting a floral arrangement or gift hamper that has fun, festive balloons attached.For special occasions such as Christmas, Easter and Thanksgiving, people are opting for value items such as hampers and gift arrangements.  Potted plants such as the red pointsettia, calanchoe and chrysanthemum are extremely popular as they bring festive cheer for weeks.  Combine these with seasonal treats such as chocolates, nuts, biscuits and sparkling wine and the celebrations are sure to be something special.
Consult your local florist about ideas for gift hampers and flower deliveries, and no doubt they will also have wonderful ideas like the ones from the Perth florist described in this article, that offer great value and happy memories.